{"id":3251,"date":"2022-01-05T09:08:27","date_gmt":"2022-01-05T09:08:27","guid":{"rendered":"http:\/\/tanejapan.com\/?p=3251"},"modified":"2022-01-05T09:08:30","modified_gmt":"2022-01-05T09:08:30","slug":"booming-home-decoration-market-in-japan","status":"publish","type":"post","link":"https:\/\/tanejapan.com\/index.php\/2022\/01\/05\/booming-home-decoration-market-in-japan\/","title":{"rendered":"Booming home decoration market in Japan"},"content":{"rendered":"<style>.wp-block-kadence-advancedheading.kt-adv-heading_2d1ce4-72, .wp-block-kadence-advancedheading.kt-adv-heading_2d1ce4-72[data-kb-block=\"kb-adv-heading_2d1ce4-72\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading_2d1ce4-72 mark, .wp-block-kadence-advancedheading.kt-adv-heading_2d1ce4-72[data-kb-block=\"kb-adv-heading_2d1ce4-72\"] mark{font-style:normal;color:#f76a0c;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h2 class=\"kt-adv-heading_2d1ce4-72 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading_2d1ce4-72\"><strong>A surge in DIY home renovation and interior decoration<\/strong><\/h2>\n\n\n\n<p>During the pandemic, people have changed their lifestyles. Consequently, they invested their free time and money on home improvement as their home time increased. Alongside online and printed media for affluent city dwellers, YouTube tutorials and Instagram pushing the trend, there is a surge in DIY home renovation and interior decoration.&nbsp;<\/p>\n\n\n\n<p>JapanConsuming reported the home interiors and furniture market expanded 6.1% in FY2020 according to new research from Teikoku Databank, reaching a record \u00a51.5 trillion. As reported before, the home decoration market has been growing consistently since around 2007 and since 2011 alone has increased almost 50% in value according to Teikoku Databank.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading_f5e23a-29, .wp-block-kadence-advancedheading.kt-adv-heading_f5e23a-29[data-kb-block=\"kb-adv-heading_f5e23a-29\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading_f5e23a-29 mark, .wp-block-kadence-advancedheading.kt-adv-heading_f5e23a-29[data-kb-block=\"kb-adv-heading_f5e23a-29\"] mark{font-style:normal;color:#f76a0c;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h2 class=\"kt-adv-heading_f5e23a-29 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading_f5e23a-29\"><strong>Polarising in the home decoration market in Japan<\/strong><\/h2>\n\n\n\n<p>While the home decoration market in Japan is growing steadily, most analysts agree that there will be more extreme polarisation.\u00a0JapanConsuming expects to see a 2-part market:\u00a0 a homogenous and functional mass market at one end and a more creative niche at the other. This niche is already emerging as witnessed by the growth of D2C furniture and home decoration brands selling online and through pop-up stores. There are also more online-only furniture retailers such as <a href=\"http:\/\/low-ya.com\/\">low-ya.com<\/a> and <a href=\"http:\/\/flymee.jp\/\">flymee.jp<\/a>.<\/p>\n\n\n\n<p><a href=\"http:\/\/tanejapan.com\/index.php\/2021\/08\/24\/ecommerce-market-in-japan-2021-data-trend\/\">The e-Commerce market in Japan, 2020, Data, Trend<\/a><\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading_3bb020-dc, .wp-block-kadence-advancedheading.kt-adv-heading_3bb020-dc[data-kb-block=\"kb-adv-heading_3bb020-dc\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading_3bb020-dc mark, .wp-block-kadence-advancedheading.kt-adv-heading_3bb020-dc[data-kb-block=\"kb-adv-heading_3bb020-dc\"] mark{font-style:normal;color:#f76a0c;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h2 class=\"kt-adv-heading_3bb020-dc wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading_3bb020-dc\"><strong>Interior style trend in Japan<\/strong><\/h2>\n\n\n\n<p>One of the interesting trends is a fusion between the Japanese modern style and the arty Scandinavian style called Japandi. As people had less time to socialise, soft earthy colours and round shapes became popular to create relaxing and warm living spaces.<\/p>\n\n\n\n<p><strong>Do you want to find out how to enter the home decoration market in Japan? Get in touch now. We would love to show you how we can help your business!<\/strong><\/p>\n\n\n\n<p>Resources<\/p>\n\n\n\n<p><a href=\"https:\/\/www.japanconsuming.com\/\">JapanConsuming&nbsp;<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/netshop.impress.co.jp\/node\/8831\">Impress business media&nbsp;<\/a><\/p>\n\n\n\n<p>Teikoku Databank<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n\n<div class=\"wp-block-kadence-posts kb-posts kb-posts-id-_82cb67-bd content-wrap grid-cols kb-posts-style-boxed grid-sm-col-2 grid-lg-col-3 item-image-style-above\"><article class=\"entry content-bg loop-entry post-3286 post type-post status-publish format-standard has-post-thumbnail hentry category-business-in-japan category-uncategorized tag-business-advice tag-business-expansion tag-d2c tag-dtc tag-ecommerce tag-japan tag-japan-market-entry tag-japanese-market tag-line-japan tag-social-media tag-social-media-in-japan tag-social-media-marketing\">\n\t\t\t<a class=\"post-thumbnail kadence-thumbnail-ratio-2-3\" href=\"https:\/\/tanejapan.com\/index.php\/2023\/06\/14\/what-is-the-biggest-social-media-platform-in-japan\/\">\n\t\t\t<div class=\"post-thumbnail-inner\">\n\t\t\t\t<img width=\"768\" height=\"513\" src=\"https:\/\/tanejapan.com\/wp-content\/uploads\/2023\/06\/hugh-han-5pkYWUDDthQ-unsplash-768x513.jpg\" class=\"attachment-medium_large size-medium_large wp-post-image\" alt=\"The biggest social media in Japan\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/tanejapan.com\/wp-content\/uploads\/2023\/06\/hugh-han-5pkYWUDDthQ-unsplash-768x513.jpg 768w, https:\/\/tanejapan.com\/wp-content\/uploads\/2023\/06\/hugh-han-5pkYWUDDthQ-unsplash-300x200.jpg 300w, https:\/\/tanejapan.com\/wp-content\/uploads\/2023\/06\/hugh-han-5pkYWUDDthQ-unsplash-1024x684.jpg 1024w, https:\/\/tanejapan.com\/wp-content\/uploads\/2023\/06\/hugh-han-5pkYWUDDthQ-unsplash-1536x1025.jpg 1536w, https:\/\/tanejapan.com\/wp-content\/uploads\/2023\/06\/hugh-han-5pkYWUDDthQ-unsplash-2048x1367.jpg 2048w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t<\/div>\n\t\t<\/a><!-- .post-thumbnail -->\n\t\t\t<div class=\"entry-content-wrap\">\n\t\t<header class=\"entry-header\">\n\t\t<div class=\"entry-taxonomies\">\n\t\t<span class=\"category-links term-links category-style-normal\">\n\t\t\t<a href=\"https:\/\/tanejapan.com\/index.php\/category\/business-in-japan\/\" rel=\"category tag\">Business in Japan<\/a> | <a href=\"https:\/\/tanejapan.com\/index.php\/category\/uncategorized\/\" rel=\"category tag\">Uncategorized<\/a>\t\t<\/span>\n\t<\/div><!-- .entry-taxonomies -->\n\t<h2 class=\"entry-title\"><a href=\"https:\/\/tanejapan.com\/index.php\/2023\/06\/14\/what-is-the-biggest-social-media-platform-in-japan\/\" rel=\"bookmark\">What is the biggest Social media platform in Japan?<\/a><\/h2>\t<div class=\"entry-meta entry-meta-divider-dot\">\n\t<span class=\"posted-by\"><span class=\"meta-label\">By<\/span><span class=\"author vcard\"><span class=\"fn n\">taneadmin<\/span><\/span><\/span>\t\t\t<span class=\"posted-on\">\n\t\t\t\t<time class=\"entry-date published\" datetime=\"2023-06-14T12:14:37+00:00\">June 14, 2023<\/time><time class=\"updated\" datetime=\"2024-04-10T16:37:40+00:00\">April 10, 2024<\/time>\t\t\t<\/span>\n\t\t\t\t<\/div><!-- .entry-meta -->\n\t<\/header><!-- .entry-header -->\n\t<div class=\"entry-summary\">\n\t\t<p>What is LINE? The biggest social media platform in Japan is LINE with over 95 million active users and counting. I get this question from many companies, but the platform is unfamiliar to them and often overwhelmed by the idea. If this issue resonates with you, read on.&nbsp; One such platform that has gained immense&#8230;<\/p>\n\t<\/div><!-- .entry-summary -->\n\t<footer class=\"entry-footer\">\n\t\t\t<div class=\"entry-actions\">\n\t\t\t<p class=\"more-link-wrap\">\n\t\t\t\t<a href=\"https:\/\/tanejapan.com\/index.php\/2023\/06\/14\/what-is-the-biggest-social-media-platform-in-japan\/\" class=\"post-more-link\">\n\t\t\t\t\tRead More<span class=\"screen-reader-text\"> What is the biggest Social media platform in Japan?<\/span><span class=\"kadence-svg-iconset svg-baseline\"><svg aria-hidden=\"true\" class=\"kadence-svg-icon kadence-arrow-right-alt-svg\" fill=\"currentColor\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"27\" height=\"28\" viewBox=\"0 0 27 28\"><title>Continue<\/title><path d=\"M27 13.953c0 0.141-0.063 0.281-0.156 0.375l-6 5.531c-0.156 0.141-0.359 0.172-0.547 0.094-0.172-0.078-0.297-0.25-0.297-0.453v-3.5h-19.5c-0.281 0-0.5-0.219-0.5-0.5v-3c0-0.281 0.219-0.5 0.5-0.5h19.5v-3.5c0-0.203 0.109-0.375 0.297-0.453s0.391-0.047 0.547 0.078l6 5.469c0.094 0.094 0.156 0.219 0.156 0.359v0z\"><\/path>\n\t\t\t<\/svg><\/span>\t\t\t\t<\/a>\n\t\t\t<\/p>\n\t\t<\/div><!-- .entry-actions -->\n\t\t<\/footer><!-- .entry-footer -->\t<\/div>\n<\/article>\n<article class=\"entry content-bg loop-entry post-3275 post type-post status-publish format-standard has-post-thumbnail hentry category-business-in-japan tag-business-advice tag-business-expansion tag-d2c tag-dtc tag-japan tag-japanese-e-commerce-market tag-japanese-market tag-japanese-marketing-agency\">\n\t\t\t<a class=\"post-thumbnail kadence-thumbnail-ratio-2-3\" href=\"https:\/\/tanejapan.com\/index.php\/2022\/06\/28\/how-to-expand-dtc-business-in-japan-with-localised-marketing\/\">\n\t\t\t<div class=\"post-thumbnail-inner\">\n\t\t\t\t<img width=\"768\" height=\"512\" src=\"https:\/\/tanejapan.com\/wp-content\/uploads\/2022\/06\/localised_marketing-768x512.jpg\" class=\"attachment-medium_large size-medium_large wp-post-image\" alt=\"DTC expansion, Japan, localised marketing\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/tanejapan.com\/wp-content\/uploads\/2022\/06\/localised_marketing-768x512.jpg 768w, https:\/\/tanejapan.com\/wp-content\/uploads\/2022\/06\/localised_marketing-300x200.jpg 300w, https:\/\/tanejapan.com\/wp-content\/uploads\/2022\/06\/localised_marketing-1024x682.jpg 1024w, https:\/\/tanejapan.com\/wp-content\/uploads\/2022\/06\/localised_marketing-1536x1024.jpg 1536w, https:\/\/tanejapan.com\/wp-content\/uploads\/2022\/06\/localised_marketing.jpg 2000w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t<\/div>\n\t\t<\/a><!-- .post-thumbnail -->\n\t\t\t<div class=\"entry-content-wrap\">\n\t\t<header class=\"entry-header\">\n\t\t<div class=\"entry-taxonomies\">\n\t\t<span class=\"category-links term-links category-style-normal\">\n\t\t\t<a href=\"https:\/\/tanejapan.com\/index.php\/category\/business-in-japan\/\" rel=\"category tag\">Business in Japan<\/a>\t\t<\/span>\n\t<\/div><!-- .entry-taxonomies -->\n\t<h2 class=\"entry-title\"><a href=\"https:\/\/tanejapan.com\/index.php\/2022\/06\/28\/how-to-expand-dtc-business-in-japan-with-localised-marketing\/\" rel=\"bookmark\">How to expand DTC business in Japan with localised marketing<\/a><\/h2>\t<div class=\"entry-meta entry-meta-divider-dot\">\n\t<span class=\"posted-by\"><span class=\"meta-label\">By<\/span><span class=\"author vcard\"><span class=\"fn n\">taneadmin<\/span><\/span><\/span>\t\t\t<span class=\"posted-on\">\n\t\t\t\t<time class=\"entry-date published\" datetime=\"2022-06-28T16:44:16+00:00\">June 28, 2022<\/time><time class=\"updated\" datetime=\"2022-06-28T16:44:23+00:00\">June 28, 2022<\/time>\t\t\t<\/span>\n\t\t\t\t<\/div><!-- .entry-meta -->\n\t<\/header><!-- .entry-header -->\n\t<div class=\"entry-summary\">\n\t\t<p>Localised marketing Localised marketing is a way to build trust with customers, but it also has the added benefit of helping you gain more conversions and sales. By localising your marketing efforts, you can make sure that your marketing copy is targeted directly at Japanese customers. This means that instead of relying on a translator&#8230;<\/p>\n\t<\/div><!-- .entry-summary -->\n\t<footer class=\"entry-footer\">\n\t\t\t<div class=\"entry-actions\">\n\t\t\t<p class=\"more-link-wrap\">\n\t\t\t\t<a href=\"https:\/\/tanejapan.com\/index.php\/2022\/06\/28\/how-to-expand-dtc-business-in-japan-with-localised-marketing\/\" class=\"post-more-link\">\n\t\t\t\t\tRead More<span class=\"screen-reader-text\"> How to expand DTC business in Japan with localised marketing<\/span><span class=\"kadence-svg-iconset svg-baseline\"><svg aria-hidden=\"true\" class=\"kadence-svg-icon kadence-arrow-right-alt-svg\" fill=\"currentColor\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"27\" height=\"28\" viewBox=\"0 0 27 28\"><title>Continue<\/title><path d=\"M27 13.953c0 0.141-0.063 0.281-0.156 0.375l-6 5.531c-0.156 0.141-0.359 0.172-0.547 0.094-0.172-0.078-0.297-0.25-0.297-0.453v-3.5h-19.5c-0.281 0-0.5-0.219-0.5-0.5v-3c0-0.281 0.219-0.5 0.5-0.5h19.5v-3.5c0-0.203 0.109-0.375 0.297-0.453s0.391-0.047 0.547 0.078l6 5.469c0.094 0.094 0.156 0.219 0.156 0.359v0z\"><\/path>\n\t\t\t<\/svg><\/span>\t\t\t\t<\/a>\n\t\t\t<\/p>\n\t\t<\/div><!-- .entry-actions -->\n\t\t<\/footer><!-- .entry-footer -->\t<\/div>\n<\/article>\n<article class=\"entry content-bg loop-entry post-3267 post type-post status-publish format-standard has-post-thumbnail hentry category-business-in-japan category-japanese-market-report tag-cross-border-ecommerce tag-digital-marketing tag-e-commerce tag-japan tag-japanese-market tag-live-commerce tag-live-commerce-in-japan\">\n\t\t\t<a class=\"post-thumbnail kadence-thumbnail-ratio-2-3\" href=\"https:\/\/tanejapan.com\/index.php\/2022\/03\/16\/live-commerce-in-japan-transforming-online-shopping\/\">\n\t\t\t<div class=\"post-thumbnail-inner\">\n\t\t\t\t<img width=\"768\" height=\"513\" src=\"https:\/\/tanejapan.com\/wp-content\/uploads\/2022\/03\/live-commercce-in-Japan-768x513.jpg\" class=\"attachment-medium_large size-medium_large wp-post-image\" alt=\"live commerce in Japan\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/tanejapan.com\/wp-content\/uploads\/2022\/03\/live-commercce-in-Japan-768x513.jpg 768w, https:\/\/tanejapan.com\/wp-content\/uploads\/2022\/03\/live-commercce-in-Japan-300x200.jpg 300w, https:\/\/tanejapan.com\/wp-content\/uploads\/2022\/03\/live-commercce-in-Japan-1024x684.jpg 1024w, https:\/\/tanejapan.com\/wp-content\/uploads\/2022\/03\/live-commercce-in-Japan-1536x1025.jpg 1536w, https:\/\/tanejapan.com\/wp-content\/uploads\/2022\/03\/live-commercce-in-Japan.jpg 2000w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t<\/div>\n\t\t<\/a><!-- .post-thumbnail -->\n\t\t\t<div class=\"entry-content-wrap\">\n\t\t<header class=\"entry-header\">\n\t\t<div class=\"entry-taxonomies\">\n\t\t<span class=\"category-links term-links category-style-normal\">\n\t\t\t<a href=\"https:\/\/tanejapan.com\/index.php\/category\/business-in-japan\/\" rel=\"category tag\">Business in Japan<\/a> | <a href=\"https:\/\/tanejapan.com\/index.php\/category\/japanese-market-report\/\" rel=\"category tag\">Japanese market report<\/a>\t\t<\/span>\n\t<\/div><!-- .entry-taxonomies -->\n\t<h2 class=\"entry-title\"><a href=\"https:\/\/tanejapan.com\/index.php\/2022\/03\/16\/live-commerce-in-japan-transforming-online-shopping\/\" rel=\"bookmark\">Live commerce in Japan &#8211; transforming online shopping<\/a><\/h2>\t<div class=\"entry-meta entry-meta-divider-dot\">\n\t<span class=\"posted-by\"><span class=\"meta-label\">By<\/span><span class=\"author vcard\"><span class=\"fn n\">taneadmin<\/span><\/span><\/span>\t\t\t<span class=\"posted-on\">\n\t\t\t\t<time class=\"entry-date published\" datetime=\"2022-03-16T11:03:05+00:00\">March 16, 2022<\/time><time class=\"updated\" datetime=\"2022-03-16T11:03:06+00:00\">March 16, 2022<\/time>\t\t\t<\/span>\n\t\t\t\t<\/div><!-- .entry-meta -->\n\t<\/header><!-- .entry-header -->\n\t<div class=\"entry-summary\">\n\t\t<p>How social media changed consumer behaviour As Japanese consumers are shifting their way of shopping to digital, many experts predict this will remain after the pandemic. Before social media, It was unavoidable for companies and brands to sell their products through established shopping malls and invest in expensive adverts to promote their products. Nevertheless, the&#8230;<\/p>\n\t<\/div><!-- .entry-summary -->\n\t<footer class=\"entry-footer\">\n\t\t\t<div class=\"entry-actions\">\n\t\t\t<p class=\"more-link-wrap\">\n\t\t\t\t<a href=\"https:\/\/tanejapan.com\/index.php\/2022\/03\/16\/live-commerce-in-japan-transforming-online-shopping\/\" class=\"post-more-link\">\n\t\t\t\t\tRead More<span class=\"screen-reader-text\"> Live commerce in Japan &#8211; transforming online shopping<\/span><span class=\"kadence-svg-iconset svg-baseline\"><svg aria-hidden=\"true\" class=\"kadence-svg-icon kadence-arrow-right-alt-svg\" fill=\"currentColor\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"27\" height=\"28\" viewBox=\"0 0 27 28\"><title>Continue<\/title><path d=\"M27 13.953c0 0.141-0.063 0.281-0.156 0.375l-6 5.531c-0.156 0.141-0.359 0.172-0.547 0.094-0.172-0.078-0.297-0.25-0.297-0.453v-3.5h-19.5c-0.281 0-0.5-0.219-0.5-0.5v-3c0-0.281 0.219-0.5 0.5-0.5h19.5v-3.5c0-0.203 0.109-0.375 0.297-0.453s0.391-0.047 0.547 0.078l6 5.469c0.094 0.094 0.156 0.219 0.156 0.359v0z\"><\/path>\n\t\t\t<\/svg><\/span>\t\t\t\t<\/a>\n\t\t\t<\/p>\n\t\t<\/div><!-- .entry-actions -->\n\t\t<\/footer><!-- .entry-footer -->\t<\/div>\n<\/article>\n<article class=\"entry content-bg loop-entry post-3258 post type-post status-publish format-standard has-post-thumbnail hentry category-japanese-market-report tag-home-decoration tag-ikea-japan tag-interior tag-japanese-market\">\n\t\t\t<a class=\"post-thumbnail kadence-thumbnail-ratio-2-3\" href=\"https:\/\/tanejapan.com\/index.php\/2022\/02\/10\/ikea-japan-the-key-to-attracting-japanese-consumers\/\">\n\t\t\t<div class=\"post-thumbnail-inner\">\n\t\t\t\t<img width=\"768\" height=\"512\" src=\"https:\/\/tanejapan.com\/wp-content\/uploads\/2022\/02\/IKEA-Japan-sakura-campaign-1-768x512.png\" class=\"attachment-medium_large size-medium_large wp-post-image\" alt=\"IKEA Japan &#8211; the key to attracting Japanese consumers\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/tanejapan.com\/wp-content\/uploads\/2022\/02\/IKEA-Japan-sakura-campaign-1-768x512.png 768w, https:\/\/tanejapan.com\/wp-content\/uploads\/2022\/02\/IKEA-Japan-sakura-campaign-1-300x200.png 300w, https:\/\/tanejapan.com\/wp-content\/uploads\/2022\/02\/IKEA-Japan-sakura-campaign-1.png 800w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t<\/div>\n\t\t<\/a><!-- .post-thumbnail -->\n\t\t\t<div class=\"entry-content-wrap\">\n\t\t<header class=\"entry-header\">\n\t\t<div class=\"entry-taxonomies\">\n\t\t<span class=\"category-links term-links category-style-normal\">\n\t\t\t<a href=\"https:\/\/tanejapan.com\/index.php\/category\/japanese-market-report\/\" rel=\"category tag\">Japanese market report<\/a>\t\t<\/span>\n\t<\/div><!-- .entry-taxonomies -->\n\t<h2 class=\"entry-title\"><a href=\"https:\/\/tanejapan.com\/index.php\/2022\/02\/10\/ikea-japan-the-key-to-attracting-japanese-consumers\/\" rel=\"bookmark\">IKEA Japan &#8211; the key to attracting Japanese consumers<\/a><\/h2>\t<div class=\"entry-meta entry-meta-divider-dot\">\n\t<span class=\"posted-by\"><span class=\"meta-label\">By<\/span><span class=\"author vcard\"><span class=\"fn n\">taneadmin<\/span><\/span><\/span>\t\t\t<span class=\"posted-on\">\n\t\t\t\t<time class=\"entry-date published\" datetime=\"2022-02-10T14:10:02+00:00\">February 10, 2022<\/time><time class=\"updated\" datetime=\"2022-02-10T14:10:03+00:00\">February 10, 2022<\/time>\t\t\t<\/span>\n\t\t\t\t<\/div><!-- .entry-meta -->\n\t<\/header><!-- .entry-header -->\n\t<div class=\"entry-summary\">\n\t\t<p>IKEA\u2019s failure Did you know IKEA Japan failed to enter the Japanese market in the \u201880s? When they entered the Japanese market in 1974, IKEA partnered with Mitsui Bussan (Trading company) and Tokyu department store. They had 2 small stores but this meant fewer products with variations that suit Japanese homes and lifestyles. The lack&#8230;<\/p>\n\t<\/div><!-- .entry-summary -->\n\t<footer class=\"entry-footer\">\n\t\t\t<div class=\"entry-actions\">\n\t\t\t<p class=\"more-link-wrap\">\n\t\t\t\t<a href=\"https:\/\/tanejapan.com\/index.php\/2022\/02\/10\/ikea-japan-the-key-to-attracting-japanese-consumers\/\" class=\"post-more-link\">\n\t\t\t\t\tRead More<span class=\"screen-reader-text\"> IKEA Japan &#8211; the key to attracting Japanese consumers<\/span><span class=\"kadence-svg-iconset svg-baseline\"><svg aria-hidden=\"true\" class=\"kadence-svg-icon kadence-arrow-right-alt-svg\" fill=\"currentColor\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"27\" height=\"28\" viewBox=\"0 0 27 28\"><title>Continue<\/title><path d=\"M27 13.953c0 0.141-0.063 0.281-0.156 0.375l-6 5.531c-0.156 0.141-0.359 0.172-0.547 0.094-0.172-0.078-0.297-0.25-0.297-0.453v-3.5h-19.5c-0.281 0-0.5-0.219-0.5-0.5v-3c0-0.281 0.219-0.5 0.5-0.5h19.5v-3.5c0-0.203 0.109-0.375 0.297-0.453s0.391-0.047 0.547 0.078l6 5.469c0.094 0.094 0.156 0.219 0.156 0.359v0z\"><\/path>\n\t\t\t<\/svg><\/span>\t\t\t\t<\/a>\n\t\t\t<\/p>\n\t\t<\/div><!-- .entry-actions -->\n\t\t<\/footer><!-- .entry-footer -->\t<\/div>\n<\/article>\n<article class=\"entry content-bg loop-entry post-3251 post type-post status-publish format-standard has-post-thumbnail hentry category-japanese-market-report tag-decoration tag-export tag-home tag-interior tag-japan tag-japandi tag-japanese-market tag-lifestyle tag-marketing-agency tag-pr\">\n\t\t\t<a class=\"post-thumbnail kadence-thumbnail-ratio-2-3\" href=\"https:\/\/tanejapan.com\/index.php\/2022\/01\/05\/booming-home-decoration-market-in-japan\/\">\n\t\t\t<div class=\"post-thumbnail-inner\">\n\t\t\t\t<img width=\"768\" height=\"768\" src=\"https:\/\/tanejapan.com\/wp-content\/uploads\/2022\/01\/home_decoration_market_in_Japan-768x768.jpg\" class=\"attachment-medium_large size-medium_large wp-post-image\" alt=\"home decoration market in Japan\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/tanejapan.com\/wp-content\/uploads\/2022\/01\/home_decoration_market_in_Japan-768x768.jpg 768w, https:\/\/tanejapan.com\/wp-content\/uploads\/2022\/01\/home_decoration_market_in_Japan-300x300.jpg 300w, https:\/\/tanejapan.com\/wp-content\/uploads\/2022\/01\/home_decoration_market_in_Japan-1024x1024.jpg 1024w, https:\/\/tanejapan.com\/wp-content\/uploads\/2022\/01\/home_decoration_market_in_Japan-150x150.jpg 150w, https:\/\/tanejapan.com\/wp-content\/uploads\/2022\/01\/home_decoration_market_in_Japan-1536x1536.jpg 1536w, https:\/\/tanejapan.com\/wp-content\/uploads\/2022\/01\/home_decoration_market_in_Japan.jpg 2000w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t<\/div>\n\t\t<\/a><!-- .post-thumbnail -->\n\t\t\t<div class=\"entry-content-wrap\">\n\t\t<header class=\"entry-header\">\n\t\t<div class=\"entry-taxonomies\">\n\t\t<span class=\"category-links term-links category-style-normal\">\n\t\t\t<a href=\"https:\/\/tanejapan.com\/index.php\/category\/japanese-market-report\/\" rel=\"category tag\">Japanese market report<\/a>\t\t<\/span>\n\t<\/div><!-- .entry-taxonomies -->\n\t<h2 class=\"entry-title\"><a href=\"https:\/\/tanejapan.com\/index.php\/2022\/01\/05\/booming-home-decoration-market-in-japan\/\" rel=\"bookmark\">Booming home decoration market in Japan<\/a><\/h2>\t<div class=\"entry-meta entry-meta-divider-dot\">\n\t<span class=\"posted-by\"><span class=\"meta-label\">By<\/span><span class=\"author vcard\"><span class=\"fn n\">taneadmin<\/span><\/span><\/span>\t\t\t<span class=\"posted-on\">\n\t\t\t\t<time class=\"entry-date published\" datetime=\"2022-01-05T09:08:27+00:00\">January 5, 2022<\/time><time class=\"updated\" datetime=\"2022-01-05T09:08:30+00:00\">January 5, 2022<\/time>\t\t\t<\/span>\n\t\t\t\t<\/div><!-- .entry-meta -->\n\t<\/header><!-- .entry-header -->\n\t<div class=\"entry-summary\">\n\t\t<p>A surge in DIY home renovation and interior decoration During the pandemic, people have changed their lifestyles. Consequently, they invested their free time and money on home improvement as their home time increased. Alongside online and printed media for affluent city dwellers, YouTube tutorials and Instagram pushing the trend, there is a surge in DIY&#8230;<\/p>\n\t<\/div><!-- .entry-summary -->\n\t<footer class=\"entry-footer\">\n\t\t\t<div class=\"entry-actions\">\n\t\t\t<p class=\"more-link-wrap\">\n\t\t\t\t<a href=\"https:\/\/tanejapan.com\/index.php\/2022\/01\/05\/booming-home-decoration-market-in-japan\/\" class=\"post-more-link\">\n\t\t\t\t\tRead More<span class=\"screen-reader-text\"> Booming home decoration market in Japan<\/span><span class=\"kadence-svg-iconset svg-baseline\"><svg aria-hidden=\"true\" class=\"kadence-svg-icon kadence-arrow-right-alt-svg\" fill=\"currentColor\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"27\" height=\"28\" viewBox=\"0 0 27 28\"><title>Continue<\/title><path d=\"M27 13.953c0 0.141-0.063 0.281-0.156 0.375l-6 5.531c-0.156 0.141-0.359 0.172-0.547 0.094-0.172-0.078-0.297-0.25-0.297-0.453v-3.5h-19.5c-0.281 0-0.5-0.219-0.5-0.5v-3c0-0.281 0.219-0.5 0.5-0.5h19.5v-3.5c0-0.203 0.109-0.375 0.297-0.453s0.391-0.047 0.547 0.078l6 5.469c0.094 0.094 0.156 0.219 0.156 0.359v0z\"><\/path>\n\t\t\t<\/svg><\/span>\t\t\t\t<\/a>\n\t\t\t<\/p>\n\t\t<\/div><!-- .entry-actions -->\n\t\t<\/footer><!-- .entry-footer -->\t<\/div>\n<\/article>\n<article class=\"entry content-bg loop-entry post-3243 post type-post status-publish format-standard has-post-thumbnail hentry category-japanese-market-report\">\n\t\t\t<a class=\"post-thumbnail kadence-thumbnail-ratio-2-3\" href=\"https:\/\/tanejapan.com\/index.php\/2021\/12\/13\/popular-british-brands-in-japan\/\">\n\t\t\t<div class=\"post-thumbnail-inner\">\n\t\t\t\t<img width=\"750\" height=\"352\" src=\"https:\/\/tanejapan.com\/wp-content\/uploads\/2021\/12\/Popular-British-Brands-in-Japan.png\" class=\"attachment-medium_large size-medium_large wp-post-image\" alt=\"Popular British Brands in Japan T A - N E\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/tanejapan.com\/wp-content\/uploads\/2021\/12\/Popular-British-Brands-in-Japan.png 750w, https:\/\/tanejapan.com\/wp-content\/uploads\/2021\/12\/Popular-British-Brands-in-Japan-300x141.png 300w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/>\t\t\t<\/div>\n\t\t<\/a><!-- .post-thumbnail -->\n\t\t\t<div class=\"entry-content-wrap\">\n\t\t<header class=\"entry-header\">\n\t\t<div class=\"entry-taxonomies\">\n\t\t<span class=\"category-links term-links category-style-normal\">\n\t\t\t<a href=\"https:\/\/tanejapan.com\/index.php\/category\/japanese-market-report\/\" rel=\"category tag\">Japanese market report<\/a>\t\t<\/span>\n\t<\/div><!-- .entry-taxonomies -->\n\t<h2 class=\"entry-title\"><a href=\"https:\/\/tanejapan.com\/index.php\/2021\/12\/13\/popular-british-brands-in-japan\/\" rel=\"bookmark\">Popular British brands in Japan<\/a><\/h2>\t<div class=\"entry-meta entry-meta-divider-dot\">\n\t<span class=\"posted-by\"><span class=\"meta-label\">By<\/span><span class=\"author vcard\"><span class=\"fn n\">taneadmin<\/span><\/span><\/span>\t\t\t<span class=\"posted-on\">\n\t\t\t\t<time class=\"entry-date published\" datetime=\"2021-12-13T11:12:13+00:00\">December 13, 2021<\/time><time class=\"updated\" datetime=\"2021-12-13T11:40:33+00:00\">December 13, 2021<\/time>\t\t\t<\/span>\n\t\t\t\t<\/div><!-- .entry-meta -->\n\t<\/header><!-- .entry-header -->\n\t<div class=\"entry-summary\">\n\t\t<p>Can you name any popular British brands in Japan? Are they the same as in the UK? As you know Japanese are well known for always seeking out the most niche and high-quality things.&nbsp; Japanese are fond of anything with quality and heritage. Any brand holding a Royal warrant will have an advantage as it&#8230;<\/p>\n\t<\/div><!-- .entry-summary -->\n\t<footer class=\"entry-footer\">\n\t\t\t<div class=\"entry-actions\">\n\t\t\t<p class=\"more-link-wrap\">\n\t\t\t\t<a href=\"https:\/\/tanejapan.com\/index.php\/2021\/12\/13\/popular-british-brands-in-japan\/\" class=\"post-more-link\">\n\t\t\t\t\tRead More<span class=\"screen-reader-text\"> Popular British brands in Japan<\/span><span class=\"kadence-svg-iconset svg-baseline\"><svg aria-hidden=\"true\" class=\"kadence-svg-icon kadence-arrow-right-alt-svg\" fill=\"currentColor\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"27\" height=\"28\" viewBox=\"0 0 27 28\"><title>Continue<\/title><path d=\"M27 13.953c0 0.141-0.063 0.281-0.156 0.375l-6 5.531c-0.156 0.141-0.359 0.172-0.547 0.094-0.172-0.078-0.297-0.25-0.297-0.453v-3.5h-19.5c-0.281 0-0.5-0.219-0.5-0.5v-3c0-0.281 0.219-0.5 0.5-0.5h19.5v-3.5c0-0.203 0.109-0.375 0.297-0.453s0.391-0.047 0.547 0.078l6 5.469c0.094 0.094 0.156 0.219 0.156 0.359v0z\"><\/path>\n\t\t\t<\/svg><\/span>\t\t\t\t<\/a>\n\t\t\t<\/p>\n\t\t<\/div><!-- .entry-actions -->\n\t\t<\/footer><!-- .entry-footer -->\t<\/div>\n<\/article>\n<\/div>\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A surge in DIY home renovation and interior decoration During the pandemic, people have changed their lifestyles. Consequently, they invested their free time and money on home improvement as their home time increased. Alongside online and printed media for affluent city dwellers, YouTube tutorials and Instagram pushing the trend, there is a surge in DIY&#8230;<\/p>\n","protected":false},"author":2,"featured_media":3253,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false},"categories":[6],"tags":[62,18,61,63,10,66,7,64,20,65],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Booming home decoration market in Japan - T A - N E<\/title>\n<meta name=\"description\" content=\"The home decoration market in Japan is growing steadily. Do you want to find out how to enter the home decoration market in Japan?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tanejapan.com\/index.php\/2022\/01\/05\/booming-home-decoration-market-in-japan\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Booming home decoration market in Japan - T A - N E\" \/>\n<meta property=\"og:description\" content=\"The home decoration market in Japan is growing steadily. 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