DTC in Japan – 5 things you should know before investing in Direct-to-consumer
Direct-to-consumer (DTC/D2C) has simplified Japan market entry without relying on traditional wholesalers or third-party retailers. It means it’s easier to sell to Japanese consumers directly and expand your brand into the Japanese market. The e-commerce market has been steadily growing and the pandemic has accelerated the number of online shopping users in Japan and that…