Where to find clear guidance for your business in Japan?

Our Mission

A solution for international businesses in Japan.

Over the past 20 years, we have learnt that International brands struggle to understand the true nature of the localised marketing & PR in the Japanese market to grow their business in Japan. 

In this age of nonstop information access, it is essential to utilise the local expertise and vast amount of network to apply a strategy. By employing a localised multi-tiered marketing strategy, most businesses can grow their audience quickly in a relatively short time in new or existing markets in Japan. 

Solution for your business in Japan, find clear guidance - T A - N E

Meet the Team

Formerly a consultant at the prominent marketing, PR, and research agency, SENSU/JapanConsuming, where she assisted fashion companies worldwide in their market entry and expansion strategies. After establishing her career as a fashion buyer at the prestigious store Koh Samui and successfully founding her events company, T A K A Y O, in London, she contributed to the marketing and PR efforts of a global drinks brand. Integrating creativity with business acumen, Takayo crafts brand marketing strategies for clients. In 2021, she founded T A - N E to offer essential marketing solutions to companies aspiring to expand their business in the Japanese market.

Takayo Malone

T A - N E, Consultant, Managing Director
Mikiko set up Muse Press in 2004 after building her career as in-house PR at a renowned fashion distribution company, H.P.France. Since then she has built up her own company to become one of the most successful and reputable PR agencies in Japan, helping major domestic and global companies. Building on her expertise in B2C with a fully integrated marketing mix, she later set up the creative agency, Whiteboard Ltd. She mixes a strong growth mindset with strategic thinking and hands-on execution.

Mikiko Matsuo

Muse Press Ltd, Whiteboard Ltd, Managing Director
japanconsuming-march2021-report
We are partnered with JapanConsuming which works with us on research, consulting and strategic advice projects for brands and retailers including market entry, competitor profiling and segment analysis. JapanConsuming is a leading research company based in Tokyo, with more than 20 years dedicated to researching Japanese retail & consumer markets, with clients ranging from luxury firms like LVMH, sports brands like Adidas through to mass-market retailers across all sectors such as H&M, Zara and Costco.

JapanConsuming

Research agency

TA-NE

[ta̠ne̞]

T A – N E means Seed in Japanese. Growing the business is much like growing the plant. Planting a seed, nurturing the shoot with careful observation of the environment and growing them into a beautiful flower or tree. It’s also necessary to maintain good health and invest for more growth. Tane also means magic tricks. Whatever your goal is, we are here to help you through the journey from sowing your seeds in the new soil to success with a sprinkle of magic along the way.

 

 

How we can help your business in Japan

Service

  • Market research
  • Strategy
  • Positioning
  • Consulting
  • Match Making
  • Video campaigns
  • E-Commerce
  • Websites
  • Sales
  • Product development
  • Business Development

Overview

  • Digital Marketing
  • Online and Print PR
  • Influencer marketing
  • Campaign Concepts
  • Campaign Visuals
  • Print Advertising
  • Media
  • Collaboration
  • Events
  • Branding
  • Creative direction

Need clear guidance for your business in Japan?

We can help you! If you want to know how to start, we’re on hand to help. Book a free telephone consultation now. Let’s talk. 

Enquire now