Sow the seeds of success and grow your business in the Japanese market
T A – N E is a marketing and PR agency with offices situated in London & Tokyo. We have rich local connections and cutting edge knowledge of both markets and business cultures, positioning us perfectly to help companies with international expansion.
Are you keen to find new growth routes in the Japanese market?
The Japanese market is a key for export and growth and remains the world’s third-largest economy with a nominal GDP of roughly US$5 trillion. The global companies in Japan don’t want to share this secret, but it’s a marketplace of 120 million of the world’s richest consumers with high levels of consistent consumption and some of the best and most reliable infrastructure in the world.
JapanConsuming reports that, “In 2019, the average stock of savings for all households in Japan was ¥17.55 million per household, with a median figure of ¥16.22 million, meaning that even lower-income households maintained high savings rates – in contrast in the USA, the bottom 20% of households by income have virtually no savings at all. I.e. The problem isn’t money. Japanese have lots of money. The problem is just giving them a reason to spend.”
Team Up with Real Experts
on the Japanese market
Even today when the world is closer, the Japanese market still seems harder to reach for many, but our job is to guide you through and develop laser-focused marketing initiatives. Our core expertise is in the fashion, lifestyle and retail sectors. With our wealth of expertise, we are the best growth partner for ambitious businesses for international expansion.
When entering the Japanese market, businesses need a roadmap. Some have a distributor or agent in place, but weak or no marketing and some have nothing. We are partnered with…
One trend that we will see more and more in the coming year is direct-to-consumer (D2C) brand expansion. To take advantage of this huge market, our package includes…
Muse Press is the leading company to integrate digital marketing into PR activities and helps small to major global brands and businesses to transition their business strategy in the digitalised era. Muse’s list of key players…
We don’t just prioritise the number of likes and engagements on social media; we also concentrate on fostering the brand’s growth. Our approach involves crafting a positioning map, investing in strategies that…
Initially, we conduct a brand profiling assessment to determine its readiness for introduction to potential distributions. Subsequently, we offer education and guidance on navigating the new market and business culture. Once the brand is positioned…
From creating promotional videos to launching large scale video campaigns, our network of creators helps to pull in your audience to improve awareness and engagement with high-quality content.
Selected Works
Check out a selection of the past projects to see the diverse range of opportunities and strategies to promote your products in Japan
Ready to Grow Your Business?
New to the Japanese market? We can help you! If you want to know how to start, we’re on hand to help. Book a free telephone consultation now. Let’s talk.